Assignment 3

This logos represent perfectly the product. The designer 

        used the colour blue which is the synonym of water in every 

     person's mind. Also he used the colour white which means

                     purity and the green which is a synonym of nature and and freshness. 

Valencia logo is mainly green but we can see a small touch

 of yellow and orange in the "i". The green represents nature

        (fruits are found in nature), health (fruits are good for our health),

          and freshness. This mix of yellow and orange create the sentiment 

of appetite and it is used to get the attention a the customer.

Apple logo has the shape of an apple to remind 

       the customer of the name of the brand. The designer

 of this logo uses only one colour a dark grey that

     is synonym of corporate, practicality, and neutrality.